3.0 SAMA SAMA


A self initiated project creating a unity campaign for culture's and languages of Malaysia. The symbolism behind the sarong is represented by the local phrase ‘Same same, but different’ or ‘Sama sama, tetapi berbeza’ in Malay. Through the current political divide between races and cultures, I created an object of solidarity and tradition to celebrate the unique diversity that we share as a nation. The designs for the sarong were created from a workshop I conducted that included 6 Malaysian UAL students from different backgrounds. Deconstructing the characters, scripts and languages of the primary line to construct them back up in unique forms to reinforce how language reinforces this truth.

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